AVI was formed as a Section 8 (non-profit) company under the Ministry of Corporate Affairs to avoid some of the issues faced by NGOs and Trusts, including greater transparency. Being a Public Limited company, it has three directors and four members, all of whom are vaping advocates. Short bios of the three directors are listed below –
A highly motivated professional and an avid vaper for around 3 years, Pratik is a seasoned entrepreneur who has successfully run and exited a high-end car modification organisation. He has also headed the marketing efforts at Fiddaa footwear, a brand which is one of India’s leading exporters of high-end ladies shoes. He has a Bachelor’s degree in Management Studies from Lala Lajpat Rai College of Commerce and Economics, Mumbai. Amongst other things, a nature & music lover, amateur racer, and a fitness freak.
Shreyas is a Chennai-based architect and entrepreneur who has over 12 years of experience in design and project management for some large firms in South India. He has also worked with startups in relation to business consulting and has helped lay the foundation for some large MNCs in India. He has been a smoker since 2002 and in spite of multiple efforts to quit, it never worked. He made the switch to vaping in Oct 2015, and from a 2-packet a day smoker he was down to almost none within months. He promotes vaping whenever and wherever possible to give smokers a chance. Shreyas loves traveling, is an avid gamer and a movie-buff.
Samrat is a Mumbai-based journalist since the past 17 years, with stints in Times of India, DNA and Hindustan Times. Samrat feels strongly about the impact of vaping on curbing tobacco deaths in the country. He has a degree in Journalism from Xavier’s Institute of Communications and his interests include writing on international affairs, meditation and traveling.